Réhabilitation des espaces culturels et d’accueil des publics
en rive gauche du site du Pont du Gard
International contest for the project management for the scenography of a new immersiv museum and renovation of interpretation areas on the Pont du Gard site
Projet
Public contract for the renovation of the cultural and visitor reception areas on the left bank of the Pont du Gard site
Localisation
La Bégude, 400, route du Pont du Gard
30210 Vers-Pont-du-Gard
Catégorie
Permanent museum
Concours
July 2023
Commanditaire
SEGARD EPCC Pont du Gard
Surface m²
Budget
4000 m2
4950000 € Scénographie, Paysagisme et architecture
Interventions
Lighting design, audiovisual and multimédias engineering
Collaborations
Scénography 1 and Representative: Icaria atelier Sevilla
Scénography 2: Explosition
Architecte: Cadmée
Audiovisual production : Icaria atelier Sevilla
Graphism: Icaria atelier Sevilla
Landscaping: Florine Lacroix - Atelier L
The new museum:
The proposal focuses on developing emotionally engaging spaces, the only way to achieve truly immersive and resonant deep learning experiences.
Designing for emotion involves working in highly polished atmospheres in which lighting, finishes and audiovisual resources are placed at the service of narrative and aesthetic concept.
While maintaining the Program's content sequences, our proposal induces a shift in circulation from a linear to a looping experience.
The overall understanding of the Roman engineering project deserves to be the first and last space in the museum, creating a strong visual impact at the beginning and end of the visit: the Nîmes Aqueduct thus becomes the backbone of the Pont du Gard museum
Objectives
Create a more integrated visitor experience.
Presentation of a complete cultural and leisure offering
Creation of immersive learning environments
Creation of new pathways and viewpoints
The principles of scenographic design
Elegance
Respect for the building's architectural language
Magnification of spaces
Reduction of visual pollution
Sober, timeless language, amplitude
Local materials, local color palette
Emotion
Original scenography, new museography
Unified content
Immersive museography that conveys emotion to visitors
Rhythm
Audiovisual perspectives that connect spaces to one another
A common language for outdoor and indoor spaces
New signage concept to improve visitor flow and experience
